Creative Arts

Artists and business leaders have many parallels. Both involve having a guiding vision, a potent point of view, formulating an ideal, navigating chaos and the unknown, and finally producing a new creation.

Business has much to learn from the arts… Studying the arts can help business people communicate more eloquently…Studying the arts can also help companies learn how to manage bright people…Studying the art world might even hold out the biggest prize of all—helping business become more innovative. Companies are scouring the world for new ideas. In their quest for creativity, they surely have something to learn from the creative industries.
—Schumpeter Blog on arts based learning in “The Art of Management” The Economist February 2011

Arts based activities include drawing, painting, storytelling, theatre improvisation, photography and poetry. Art-based activities can be used strategically to create safety, build trust, find shared values, shift perceptions. Mine group gold, extract meaningful creativity, and generate breakthrough ideas — by combining right-brain imagination with left-brain logic and analysis.

Art–based learning can be applied to

  • Developing the Artful Leader
  • Whole-Brain Creativity & Innovation
  • Improving collaboration and teamwork
  • Values creation and meaningful work
  • Appreciative Inquiry and leading change
  • Corporate retreats: Hosting Strategic Conversations
  • Meetings and Think Tanks
  • Capacity building in creativity and innovation
  • Design-Thinking as a Strategy for Innovation

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